Commercial
Lenovo x FIFA World Cup '26
A consistent palette of deep red and magenta runs across this AI-generated footage — built in collaboration with Ritual Labs — holding the Lenovo brand together for their FIFA World Cup 2026 campaign.
Creative
Ritual Labs
Executive Producer
Matt Pfeffer / Danny Yourd
Post Producer
Germaine Putz
AI Lead
Billy Boman
AI Artist
Monika Kaczanowska
Editor
Steve Davis
Assisting AI Artist
Neda Sedejou / Julian Martorell
Retouch
Philip Cederman
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